Monthly Archives: Jan 2018

Digital Marketing social Media

The Sheer Genius of Social Media

The Sheer Genius of Social Media

With the Internet transforming the way people digest and consume information, it is no surprise that social media marketing is an industry in itself. This phenomenon has gained fast ground in the last couple of decades with the rise of more visual and engaging mediums like Snapchat and Instagram.

Forget billboards and newspaper ad space, social marketing is such a burgeoning monster that even Facebook and Twitter are often viewed as stale goods, channels used to market products only when both the company CEO and budget have their arms wide open and pockets running deep.

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Content Digital Marketing SEO

Why SEO IS ACTUALLY ALL ABOUT CONTENT MARKETING

What is SEO?

SEO stands for (Search Engine Optimization). It is basically the process of affecting the online visibility of a website or webpage in a web search engine’s unpaid results and getting traffic from the “free”, “organic”, “natural” or “earned” search results on search engines. Generally, the earlier and more frequently a website appears in the search results list the more clicks it will get from the search engine’s users. It may target different kinds of searches, including image search and video search.

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