Digital marketing is not only about being online, but also to create the interface between users and conversion for your business. Major traffic for a website is generated by mobile users, around 80% of Netizen’s own a smartphone, Mobile has disrupted the way people engage with brands from browsing to purchase of the product, therefore most of the companies are driving their digital marketing strategies towards a user friendly experience for mobile customers for branding and conversion. A Digital marketing company should focus more on Mobile interface to get more traffic and conversion for their clients. Following are the Digital marketing trends that rule in 2018.