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Digital marketing: strategies and predictions
Business management and strategies have always been in a state of flux. With the advent of technology life is never the same, neither do business. For many years marketing was carried out through offline media like print media. But now with everyone having access to the internet we have each and every solution at our fingertips. And that’s where digital marketing comes in. It is all about promotion of products and services through the electronic media. There are several advantages of these online marketing methods over the traditional offline marketing. Getting an advertisement on the first page of a leading daily could cost you a bomb. But digital marketing is…
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10 reasons why you need Digital marketing strategy in 2018
10 reasons why you need Digital marketing strategy in 2018 10 Reasons Why You Need a Digital Marketing Strategy in 2024 Digital marketing has evolved from a growing trend to a cornerstone of modern business success. As companies continue to harness the power of online platforms, the importance of a well-structured digital marketing strategy has never been more critical. From startups to established enterprises, a solid digital approach is now essential to stay competitive and grow in today’s fast-paced digital landscape. Here’s why a digital marketing strategy is crucial in 2024: 1. Stay Relevant in a Digital-First World In 2024, digital marketing is no longer optional; it’s essential. With more…
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YouTube Marketing
Hey, I was shocked. Surprised. Flabbergasted. Here’s the full story: I send out a “welcome survey” to everyone that enrolls in one of my courses. And one day last year, I grabbed a cup of Starbucks, sat down, and read through the survey results. But this time, I noticed something weird… …something I’d never seen in any welcome survey before. You see, one of the questions in my welcome survey is: What made you decide to sign up? And I noticed a handful of people saying things like this: “I watched your videos and they convinced me you know what you’re talking about” “I’m a big fan of your…
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That’s a Bad SEO Advice
Hey, I just heard some absolutely horrible SEO advice. Full story: So last night I went out to dinner with a friend of mine. This friend runs a startup in Berlin that just got funding…which means that he needs to grow FAST. After we order our food, he turns to me and says: “I met with an SEO agency this week. And they had some interesting ideas. They recommended that we create 150 blog posts, each one optimized around a long tail keyword. What do you think?” My response: “Dude, honestly, that’s the worst approach to SEO I’ve ever heard in my life.” I then went on to explain why…
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6 things to Know Before Starting a Digital Marketing Agency.
My own experiences and witnessed facts made me to write this conclusions. 1) Works initially: Onset launch of the agency, and expectations of success we beat our heart and say our agency is an all rounder but trust the fact that most of the deals come in one side, they work the way they want us to be so, stay unique in one thing initially where you can prove, excel and become a brand in that arena.
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How to get 10 clients Fast
Ever find yourself in a cycle of worry, stress and anxiety about your own business? That kind of self-doubt is far too common. I know this is true, because probably 90% of the entrepreneurs I talk to feel stuck (or like they’re not moving fast enough). This is particularly true for service-professionals like creatives, consultants, freelancers, etc. when they start thinking about shifting from “one to one” to “one to many” programs and offerings. Even though most of folks who bill clients by the hour hate trading dollars for hours, and even though they know they want to shift to more scalable offerings, so often I see them struggling to…
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Great content” is NOT all it’s cracked up to be.
Hey, I’ll just come right out and say it: “Great content” is NOT all it’s cracked up to be. You may think that I’m crazy for saying that… But, as they say, numbers don’t lie. My unconventional approach to SEO quickly catapulted Backlinko from a blank WordPress installation to 180k monthly visitors. (Not to mention 100k email subscribers and a 7-figure business) But I didn’t email you today to brag. I’m here to show you that there’s a better way to do SEO and content marketing…. …an approach that gets consistent results for you and your business.
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Boom! How I rank #4 for “link building” (step-by-step case study)
Hey, Here’s the truth: When I first launched Backlinko, the odds were stacked against me. I was entering the insanely competitive digital marketing space… …and I had a grand total of FIVE Twitter followers. I quickly realized that I couldn’t copy the same content strategy that my big brand competitors were using. If I did, I’d be squashed like a bug. So I did the opposite. Soon after launching Backlinko, I created a guide that quickly generated over 9 thousand unique visitors. And that single post has racked up 275,670 visitors to date (my post also ranks in the top 5 for the keyword, “link building”). As you’ll see in…
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Finally! An SEO approach that gets results
Hey, When I was about to launch my first blog in 2010, I felt GREAT. To prepare for the big launch, I poured over dozens of SEO blog posts and forum threads. So I was super excited when my blog finally went live. I thought to myself: “It’s only a matter of time before you hit Google’s first page.” There was only one problem:
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YES! How to get more traffic with SEO
Hey, Back in October 2013 I had it all figured out. (Or so I thought…) I had just launched my first website out of my parents’ basement in Rhode Island. And I had everything ready to rock on launch day. Domain name and hosting? Check. Split testing software? Check. Product and sales funnel? Check. I was only missing one little thing:
